Marketing Strategy
Create an Effective Marketing Strategy for a Feature Film with Pre & Post Release Campaigns
The movie is all done - now it is the marketing team's turn to make it a blockbuster. Build something out of the box for this one!
Certified by
Nain Reddy
Business Development Head, ARKA Mediaworks
Marketing Manager
Film & Media
No. of Subscribers
Time Commitment
Submit First Draft in 15 days
30 days
Tools you’ll learn
Here’s What You Work On
About the Company
Remember Bahubali, the movie that took the entire country by a storm? This piece of art was produced by Arka Media Works, a leading name in motion picture production, television programming and syndication. Bahubali is just one of the many movies and TV shows the company produces. With the core objective of constantly pushing the boundaries of commercial cinema, they have made their mark in Telugu, Kannada, Marathi, Bengali and Odiya industries. Arka Media Works does not shy away from exploring uncharted territories when it comes to the vision, scale and potential of a project.
the following work techniques
Film marketing
Online and offline marketing strategies
Customer research
Bridging the gap
The era of depending solely on boards and posters for film marketing is long past. With an increase in the number of movies being churned out, the cutthroat competition is unavoidable. The winner is not just based on how good a story or plot is, but to a large extent determined by marketing. With production houses having to constantly up their game with innovative marketing techniques, film marketing is a much sought after skill in the industry.
the following skills
Customer research
Marketing insights
Marketing strategy
Expected output
In this menternship, you are required to come up with a marketing strategy for an upcoming feature film.
the following deliverables
Customer research for the company
Marketing strategy for a feature film with online and offline methods
What you’ll need before starting
Looks like you don’t need anything to start this Internship, so go ahead and enroll yourself now!