Digital Marketing
Design a Social Media Campaign & Digital Marketing Strategy for an Online B2B Marketplace
How to earn customers using Instagram and other social media? Start this B2B marketing menternship to find out
Certified by
Social Media Manager
No. of Subscribers
Time Commitment
Submit First Draft in 15 days
30 days
Tools you’ll learn
Here’s What You Work On
About the Company
CupShup is a marketing agency started by tea-lovers who enjoy brewing innovation as much as they enjoy a hot cup of Chai. Having worked as a growth partner for companies like OYO, Byju’s and UpGrad, Cupshup has amassed an enviable client portfolio. CupShup relies on innovation to meet the unique needs of each client. With more than 120 experts working across five cities, they have been raging a storm in the advertising industry.
the following work techniques
Digital marketing strategy
Social Media marketing
Search engine marketing
Customer segmentation
Bridging the gap
For a B2B company, the clients are organizations and businesses instead of individuals as is the case with B2C. With this, a lot of marketing efforts and content changes as well. However, there is one thing that is indispensable for both- a strong digital marketing strategy. In the extremely competitive market that we see today, it is not enough to focus on one aspect of digital marketing. An all-encompassing strategy with SEO, PPC, social media and more is an absolute necessity.
the following skills
Champion the customer
Digital integration
Marketing strategy
Expected output
Through this menternship, you will create a 360-degree digital marketing strategy for a B2B company.
the following deliverables
Digital marketing strategy
Social Media Campaign
What you’ll need before starting
Basics of R and Natural Language Processing